Design Ethics & Inclusion Principles Cards

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Are you working to design more inclusive products and services? Help yourself with this deck of cards.

For individuals and teams who want to incorporate the strategy behind designing inclusive products and services in their daily practice, these cards help you focus on the key principles of Design Ethics & Inclusion:
1. Speculative Harm
2. Inclusive Teams
3. Equity and Justice
4. Co-design with

Use these questions throughout the design process, especially at decision making moments such as design critiques and design research planning meetings.

Purchase includes license to download and print your own cards at home.

Building an equity-centered design practice? Book a custom training workshop for your team

What people are saying...

Thank you so much for sharing this. I am very much interested in designing for the betterment of society. - Ellyna, UX designer

Thank you for these rich perspectives and for your vulnerability. I cannot wait to share this with my team. - UX designer

Thank you - I really appreciated the insights here on DEI design. - Roshelle, User Researcher & UX Writer


Can I expense this to my company-sponsored professional development budget?
Yes, absolutely. Once you purchase, you'll receive a receipt that you can submit to your company for reimbursement as a professional development expense.

If I like this, can I share this with my team?
No, purchase of the Design Ethics & Inclusion cards is for individual use only. If you'd like to purchase multiple copies for your team, please purchase one for each team member. If you'd like to hire me to lead an interactive workshop on this for your team, contact me for pricing.

Who are you?
I'm a researcher, product manager, and designer who has worked on products and services used by immigrants and asylum seekers, community organizers, healthcare providers, teen health educators, and public policy advocacy professionals. Each card features the same questions I've used in daily work with organizations such as the United States Digital Service, New America Public Interest Technology, Remitly, Higher Ground Labs, and MyHealthEd. I've also facilitated sold-out events for the design community such as the Race in the Field series on equity-centered design.

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32 cards, PDF format

9 pages
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Design Ethics & Inclusion Principles Cards

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I want this!